An effective targeted mailing list may be the most important part of your direct mailing.

You may think that casting a wider net will increase the likelihood of getting a response. However, an untailored mailing list can actually end up costing you more money and spreading out your real prospects to few and far between.

Guy ZaccardiMay 14, 2019

Summer is Approaching--Time to Fill Seats by the Campfire!

If you’re a camp admissions director looking to attract fresh faces to your program, you’re in luck! CITYMAIL offers an all-in-one comprehensive direct mail marketing service! And think of this—getting just one successful camp admission based off your direct mail piece, could cover the cost of the whole mailing!

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Got a Shop on Etsy? Handcrafted or Vintage Items to Ship? Here's How Order Fulfillment and Warehousing Services Help Lessen Your Costs (and Headaches!)

Think of it as an extension of your business working behind the scenes to save you money on postage and do all the things that—let’s face it—you’d rather not deal with.

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Why Direct Mail is the Most Successful Political Campaign Marketing Method

Voters report that direct mail is the most effective tool in helping them decide their vote. Surprised? Well, it makes a lot of sense when you think about how direct mail stands out from other methods in longevity and tangibility.

How to Utilize Direct Mail for Your Political Campaign

Direct mail should never be underestimated, but especially when it comes to marketing your political campaign.

Voters report that direct mail is the most effective tool in helping them decide their vote. Therefore, it should be of sizable consideration as you plan your campaign strategy.

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Does Your Company Need Fulfillment Services?

Probably yes. Whether you’re a nonprofit, small business, independent crafter, or a large company in need of more outlets--order fulfillment service is or will most likely become a part of your process.

Guy ZaccardiFebruary 8, 2019

2019 USPS Postage Increases are Officially in Effect: Here's What You Need to Know

As of Sunday January 27 the 2019 United States Postal Service Price Changes Have Officially Been Implemented—here’s our quick guide to get you in the know.

Guy ZaccardiJanuary 27, 2019

From the UK to the USA and Back Again: International Mail Inspires Young Authors

Twice a year, we look forward to a mailing from the United Kingdom that’s inspiring kids all over the U.S. to pick up a pen and write!

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'Tis the Season for Giving: 6 Ways to Make the Most of Your Fundraising Appeals

The season of giving is upon us. It’s the perfect time for your nonprofit organization to think about direct mail fundraising appeals!

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Mailing Postcards: 6 Ways to Use This Popular Marketing Tool

Direct mail is STILL the most effective type of marketing.

Among direct mail campaigns, the postcard reigns supreme. There are endless possibilities for how to use this simple tool to market your business through mail!

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